Saturday, September 19, 2026 · movie
Wicked
Universal's film adaptation of Wicked is dominating headlines as the marketing campaign intensifies with new retail partnerships, behind-the-scenes vocal details, and soaring box office projections ahead of its November release.
The clues
- 💖
The pink and green takeover begins as a major retail partner unveils a massive themed apparel and home collection.
via Variety - 🎤
Early footage reactions suggest the lead vocal performances were captured live on set to preserve the raw Broadway magic.
via Entertainment Weekly - 🍿
Theater chains are bracing for a massive November opening as ticket presale data hints at a generational cultural event.
via Deadline - 👠
A new featurette explores the intricate hand-stitched costumes required to bring this beloved land of magic to the big screen.
via The Hollywood Reporter